2025
Framed By Nature for Psylish
Portfolio
E-Commerce
Client Requirement & Concept Explanation:
Emphasize craftsmanship and symmetry across the three color variations without digitally altering or distorting the real design.
Create an editorial yet whimsical composition that elevates the rings with natural elements, keeping them the focus of the frame.
Inspiration
Nature’s pollinators, specifically the honeybee, were used as a storytelling element to highlight the floral motif. The bee symbolizes attraction, natural beauty, and sustainability.
Creative Direction
Setting: The rings are shown resting atop golden-hued petals to complement their tones and to unify the background warmth across the yellow, rose, and white gold rings.
Lighting: A soft golden light and shallow depth of field were used to create glow, dimension, and sharp product clarity, balancing realism with an ethereal, dreamlike tone.
Mood: The bee captured mid-flight introduces a dynamic, joyful, and almost magical moment that conveys motion and spontaneity while reinforcing the floral inspiration behind the collection.
This image was created to connect the emotional appeal of nature with the refined craftsmanship of fine jewelry. It allows the client’s floral ring collection to stand out as both elegant and full of life, ideal for visual storytelling across lookbooks, digital campaigns, or premium e-commerce.
Watch the full 'Framed By Nature' video here
More Works
©2024
2025
Framed By Nature for Psylish
Portfolio
E-Commerce
Client Requirement & Concept Explanation:
Emphasize craftsmanship and symmetry across the three color variations without digitally altering or distorting the real design.
Create an editorial yet whimsical composition that elevates the rings with natural elements, keeping them the focus of the frame.
Inspiration
Nature’s pollinators, specifically the honeybee, were used as a storytelling element to highlight the floral motif. The bee symbolizes attraction, natural beauty, and sustainability.
Creative Direction
Setting: The rings are shown resting atop golden-hued petals to complement their tones and to unify the background warmth across the yellow, rose, and white gold rings.
Lighting: A soft golden light and shallow depth of field were used to create glow, dimension, and sharp product clarity, balancing realism with an ethereal, dreamlike tone.
Mood: The bee captured mid-flight introduces a dynamic, joyful, and almost magical moment that conveys motion and spontaneity while reinforcing the floral inspiration behind the collection.
This image was created to connect the emotional appeal of nature with the refined craftsmanship of fine jewelry. It allows the client’s floral ring collection to stand out as both elegant and full of life, ideal for visual storytelling across lookbooks, digital campaigns, or premium e-commerce.
Watch the full 'Framed By Nature' video here
More Works
©2024
2025
Framed By Nature for Psylish
Portfolio
E-Commerce
Client Requirement & Concept Explanation:
Emphasize craftsmanship and symmetry across the three color variations without digitally altering or distorting the real design.
Create an editorial yet whimsical composition that elevates the rings with natural elements, keeping them the focus of the frame.
Inspiration
Nature’s pollinators, specifically the honeybee, were used as a storytelling element to highlight the floral motif. The bee symbolizes attraction, natural beauty, and sustainability.
Creative Direction
Setting: The rings are shown resting atop golden-hued petals to complement their tones and to unify the background warmth across the yellow, rose, and white gold rings.
Lighting: A soft golden light and shallow depth of field were used to create glow, dimension, and sharp product clarity, balancing realism with an ethereal, dreamlike tone.
Mood: The bee captured mid-flight introduces a dynamic, joyful, and almost magical moment that conveys motion and spontaneity while reinforcing the floral inspiration behind the collection.
This image was created to connect the emotional appeal of nature with the refined craftsmanship of fine jewelry. It allows the client’s floral ring collection to stand out as both elegant and full of life, ideal for visual storytelling across lookbooks, digital campaigns, or premium e-commerce.
Watch the full 'Framed By Nature' video here
More Works
©2024